Sporting success creates an undoubted feelgood factor. In fact, it is remarkable just how good sporting success can make a nation feel, and those reverberations can be long lasting and even genuinely good for the economy. Governments know this, which is why they will pour funding into hosting events like the Olympics and the World Cup. London 2012 is a perfect example.

SportsAid Week 2018

SportsAid Week was launched in 2016 and has helped thousands of athletes across dozens of sports. SportsAid is a charity that helps the next generation of British sport stars at the start of their careers – usually aged between 12-18 – when their parents are their only other means of support. Young athletes are given cash awards to help them meet the cost of training and competing, and the week is an opportunity to raise funds and shine a light on the work the charity does.

The success of its inaugural year, when over £40,000 was raised, has now led to SportsAid Week becoming an annual fixture. Fundraising for the 2017 campaign surpassed the £50,000 mark, and the charity is looking for you to play your part once again this September. There are loads of ways to get involved, and you can sign up here to receive a free fundraising pack

The money you raise during SportsAid Week will help to support athletes in many different ways – no matter how big or small the amount. They don’t just feel the impact of SportsAid’s backing financially though – an award provides a motivational boost and a recognition of their talent as they look to progress with their careers.

  • £5 will help one of Britain’s best young athletes get to their next training session
  • £10 will help a disabled footballer purchase new shinpads
  • £25 will help a young gymnast pay for a pair of wrist supports
  • £50 will help a young kayaker replace a damaged helmet
  • £100 will help a young athlete visit a physio for rehabilitation from an injury
  • £500 will help a young boxer travel to their next major international competition
  • £1,000 will provide a full year’s worth of support for a SportsAid athlete

SportsAid Week takes place on 24 – 30 September 2018. There are lots of ways you can get involved, as an individual or with your club. The #MyMiles challenge is one, as well as sponsored bike rides, rows, runs, swims or walks, sports quizzes and lots of others. The fundraising pack will help with ideas and getting you started. Get involved!


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